Tis the Season For Charcuterie.
Tis the Season for Charcuterie: How to Style the Perfect Board for Gatherings and Shoots
Charcuterie boards have become a gathering staple. They offer a visually engaging spread of flavors and textures that everyone can enjoy, from savory meats and cheeses to crunchy nuts and fresh fruits. As we enter the holiday season, the appeal of a well-crafted charcuterie board grows. Whether you're hosting friends and family or setting up a branded photoshoot, creating a charcuterie board that feels as delicious as it looks is key.
In my styling work, whether for a photoshoot or a personal gathering, I focus on creating a board that tells a story. Here’s how you can apply professional styling tips to your own charcuterie spread, for any occasion.
Photography: Austin Joffe and Styling by: Christy Day
1. Build a Foundation with Varied Elements
Start with a selection of cheeses and meats in varying colors and textures. For visual interest, balance soft cheeses like brie or chèvre with harder, crumbly ones such as aged cheddar or gouda. For meats, try a mix of prosciutto, salami, and perhaps a specialty item like smoked sausage.
Tip for Shoots: In a brand shoot, each ingredient should bring a touch of texture and color. Choose cheeses with natural rinds, meats with rich colors, and add garnishes like rosemary for extra style points. Make sure your board looks abundant and welcoming.
2. Layer in the Crunch and Sweetness
Add small bowls of nuts, olives, and sliced bread or crackers for variety and crunch. Fruits like grapes, figs, or even seasonal slices of apple provide a sweet contrast and visual balance.
Tip for Gatherings: If you’re hosting, include crowd-pleasing options like marinated olives or lightly salted nuts. Place each element within easy reach for a board that’s not only styled beautifully but also practical. I like to utilize a variety of small bowls and ramekins for jellies and sauces.
3. Create Moments of Interest with Height and Grouping
Elevating certain items on cake stands or small plates instantly adds a sense of occasion and makes each item pop. Place taller items like jars of honey or stacked bread at different points for a layered look.
Stylist’s Secret for Photoshoots: A simple trick to make your board “camera-ready” is to vary the height of your elements. Use props like stands or bowls. This adds depth and draws the viewer’s eye around the board.
4. Finishing Touches for a Polished Look
Scatter a few sprigs of fresh herbs like rosemary or thyme to add a touch of greenery and aroma. Don’t forget small cheese knives and serving tools to encourage guests to dig in.
Pro Tip for Shoots and Events: Final touches are everything. For shoots, less can be more; a well-placed garnish does wonders without overpowering the scene. For gatherings, ensure everything is arranged naturally, so guests feel comfortable helping themselves.
With these styling tips, you can create a charcuterie board that brings people together, whether in real life or through the lens of a camera. This season, embrace the art of charcuterie—an effortless yet impactful way to elevate your gathering or brand moment.
